Monday, September 23, 2019
Learning to Look Essay Example | Topics and Well Written Essays - 500 words
Learning to Look - Essay Example This feature makes it be more attractive to youth who participates in various activities such as games. Secondly, the products come in various colors in order to satisfy the interests of diverse range of customers. Different customers prefer products that have been branded using specific colors. In order to satisfy all market segments, Pepsi Company has branded the products using ribbons of different colors. Third, the products have been packed using different masses. This is to cater for different age groups ranging from small children to adults. Fourth, the bottle surface is rough rather than smooth an aspect that would make it not to slip from the hands of the users. Lastly, the products have been presented in different forms. These include unflavored and flavored water. This makes the customer to select his/her choice of the product (MacRury 2009). Three principles of art are well represented in this advert. First, art principle that is represented is repetition. The name Aquafina has been repeated in all related products. This makes the products to be distinct. Secondly, an aspect of variety is seen through the advert. The company has advertised variety of the products in order to attract different parts of the customers. In addition, this is aimed at increasing the market size. Lastly, the principle of unity is also well presented. All products are presented in one magazine an aspect that creates a unifying factor towards the products. This plays a very great role in segmenting the market. The product being advertised is refreshment. It has been advertised in youth magazine as a result, the major target of the advert is the teenagers. The text accompanying the product is simple to understand an aspect that makes the readers understand the use of the product. The clear image characterizes the product as of high quality and healthy for human consumption. This would
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